You can predict recession📉 - here's how
In our Seventy-fourth D2C Insider edition, explore how Epigamia is shaking up the yogurt and snack market, Mercedes’ Retail Shift and more!
Welcome back to another edition of D2C Insider Digest!
Today we cover Epigamia’s rise in the Indian snack market, Mercedes-Benz’s D2C retail innovations, and unique recession signals from Nikhil Kamath. Plus, insights into D2C shifts from Aurelle Health, Levi’s, Golden Goose, and Nike.
Dive in for the latest in D2C trends!
Epigamia is shaking up the yogurt and snack market in India. Founded by Rohan Mirchandani and Shripad Nadkarni, here’s what makes them stand out:
Epigamia’s unique approach blends tradition with modern health trends, trying to carve a niche in the wellness space.
Luxury brand like Mercedes-Benz is rewriting the retail playbook?
Their success with a direct-to-consumer model in India is now inspiring global markets to rethink car buying.
This is India’s first D2C nutraceutical brand focusing on women’s hormonal health, offering accessible, and specialised wellness solutions.
Women-Centric Health: Products tailored specifically for women’s hormonal well-being.
Backed by Science: Uses clinically-proven ingredients for effectiveness.
Setting New Standards: Redefines health and wellness for women in India.
Levi’s is bringing a D2C-first strategy to India, combining digital convenience with personalization to reshape its iconic brand.
Customization Options: Offers online customization for a unique denim experience.
Expanded Presence: Strengthens its reach through online and offline stores.
Exclusive Engagement: Creates unique D2C experiences to deepen customer loyalty.
1. Golden Goose: Luxury Sneakers Go Direct for 12% Revenue Growth
Italian luxury brand Golden Goose leverages D2C to boost revenue and connect with premium customers worldwide.
Personalized Experiences: Engages customers through custom styling options.
Exclusive Drops: Launches limited-edition products exclusively through D2C.
Premium Positioning: Strengthens brand control to maintain its high-end appeal.
2. Nike: Broadening Strategy Beyond D2C for Marketplace Growth
Nike is shifting focus from D2C dominance to a balanced approach with wholesale partnerships, aimed at maximizing consumer reach and marketplace impact.
Strengthened Retail Partnerships: Re-emphasizing collaborations with retail partners to elevate brand presence and expand reach beyond D2C.
Continuous Product Innovation: Investing in multiyear product development cycles to captivate consumers through both wholesale and direct channels.
Distinctive Brand Marketing: Crafting bolder brand stories to resonate across diverse retail and digital platforms, enhancing visibility and differentiation.
A) D2C Insider CXO Meets - West: A Night to Remember!
We wrapped up an amazing evening in Mumbai at the D2C Insider CXO Meets - West! The energy, connections, and insights were next-level.
Here’s a quick look at what went down:
Kickoff & Speed Networking – We started with registrations, then dived into a high-energy Speed Networking session where founders exchanged ideas in rapid rounds.
Warm Welcome & Keynote – Our founder, Abhishek Shah, welcomed everyone, followed by an inspiring keynote from Mr. Balfour Manuel, MD of Blue Dart.
🔥 Power-Packed Panels – Panels on Scaling at the Speed of D2C and Finding Your Brand's Unique Voice sparked bold discussions and fresh insights.
Community Spirit – The evening wrapped with open networking, fueling connections and community growth.
Missed out? Don’t worry! We’re headed to Bangalore next.
B) 🚀 Meet the Powerhouse Speakers for Cohort 3
Get ready to learn from top D2C leaders like:
Aneesh S. (Dr. Sheth’s)
Agni Chatterjee (Swiggy)
Deep Bajaj (Sirona)
and more!
With their expert insights, they’ll guide you to D2C success.
⏳ Only 13 days left! Don’t miss your chance—apply for Cohort 3 now before registrations close.
Recession Predictions Through Strange Signals
Nikhil Kamath, Co-founder of Zerodha, True Beacon, and Gruhas, recently shared unconventional indicators for predicting a recession, highlighting some surprising trends.
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Until then, keep rocking the D2C world! 🚀
