BeastLife, Manam Chocolate, Uni Seoul, Kyari, Hoola Health & More 🚀
India’s D2C ecosystem is being shaped by profitable growth, category-focused expansion, and founders building enduring brands across wellness, food, retail, healthcare, and lifestyle. 🚀
National Disruptors:
1.BeastLife is targeting ₹250 crore revenue in FY27 after achieving ₹105 crore turnover in FY26 and reaching a ₹240 crore ARR. Backed by ₹20 crore funding, EBITDA profitability, strong digital growth, Beast Cafés, vending machines, and omnichannel expansion, the nutrition brand is scaling rapidly across India.
2. Manam Chocolate has raised $9 million (₹86 crore) in a Series A round led by Omnivore to accelerate retail expansion and strengthen its premium craft chocolate ecosystem. Backed by 300+ products, 150+ farmer partnerships, experiential retail formats, and strong consumer demand, the D2C brand is scaling rapidly across India.
3. Uni Seoul has raised ₹35 crore in a Series A round led by Riverwalk Holdings and Sauce to accelerate retail expansion, strengthen supply chains, and enter quick commerce. With 15 stores, 1,000+ SKUs, and plans for 50+ outlets, the lifestyle brand is scaling rapidly across India’s gifting and retail market.
Business Boost:
1.Green décor brand Kyari has crossed 10 lakh customers and achieved PAT profitability, reporting ₹20 crore+ revenue in FY26. Backed by strong repeat purchases, 200+ SKUs, quick commerce growth, and sustainable innovation, the D2C home and lifestyle brand is now targeting ₹100 crore annual revenue by FY28.
2. Upnourish, acquired by Pluckk in 2024, has recorded 5X growth in 18 months, driven by strong demand for plant-based nutrition and wellness products. With plant protein sales growing 10X, expansion into the UK, and rising adoption across Tier II cities, the functional nutrition brand continues to scale rapidly.
3. Preity Zinta has launched Jacarti Jewellery and opened its flagship boutique in Mumbai’s Bandra, entering India’s growing luxury jewellery market. Backed by premium positioning, design-led collections, and experiential retail, the celebrity-led venture reflects the rising momentum of luxury-focused D2C brands and lifestyle businesses in India.
Founders funded:
1.Hoola Health has raised $5 million led by Peak XV’s Surge and rebranded from BabyMD as it scales its integrated child healthcare platform. Backed by 20,000+ families served, strong patient retention, and plans for 30 new clinics, the healthcare startup is accelerating growth across India’s paediatric care market.
2. The Wedding Company has raised $2.75 million in seed funding led by Wellingdon Advisors LLP to scale its tech-enabled wedding planning platform. Backed by 125% growth in service order value, 2,000+ verified vendors, and strong investor confidence, the startup is accelerating its expansion across India’s $130 billion wedding market.
3. Wholeleaf is set to raise ₹7.5 crore from IPV and Benzai 10 Capital to accelerate expansion across India’s pain therapeutics market. Backed by ₹18 crore ARR, 2,000 retail outlets, Shark Tank funding, and strong product validation, the wellness startup is scaling rapidly across online and offline channels.
One of the biggest myths in entrepreneurship is that confidence comes before action.
Sujata Biswas believes the opposite.
Before starting Suta, leaving her PhD journey, working with the first weavers, selling the first sarees, hiring employees, or opening stores—she wasn’t confident.
She was uncertain.
But she moved forward anyway.
And that’s what makes this story powerful.
Many aspiring founders wait for the perfect moment. More experience. More skills. More confidence. But in reality, confidence is rarely the starting point.
It is the result.
The things that once felt intimidating become familiar. The things that seem impossible become manageable. Experience builds confidence—not the other way around.
Looking back, Sujata’s lesson is simple:
Suta wasn’t built because she felt ready.
It was built because she kept taking the next step before she did.
Sometimes the next step doesn’t require more confidence.
It requires taking the step first.
📌 D2C INSIDER UPDATE 🚀
@The Crux × D2C Insider AI Bootcamp is helping D2C founders turn AI from a buzzword into a growth engine.
Across Cohorts 1 and 2, founders and leaders from brands like VAHDAM India, Blue Tokai, Nicobar, Assembly, Mamaearth, BeastLife, Sanfe, Licious, Kalki Fashion, and many more came together to learn how to build and scale AI-first businesses.
With Cohort 2 successfully completed, applications for Cohort 3 are now open.
📅 June 20–21
🎯 For D2C founders & operators
🔗 thecrux.ai/d2c
The next generation of consumer brands is already building with AI. 🚀