AI, Omnichannel, and Social Commerce
In our Eightieth D2C Insider edition, explore how Vahdam Teas is changing the way the world enjoys premium teas, KobSook is changing the sneaker industry and more!
Welcome to another edition of D2C Insider Digest!(Also the final edition of 2024🎉)
Vahdam Teas is changing the way the world enjoys premium, direct-sourced teas. With a mission to bring the best teas from India to the global market, they focus on quality, sustainability, and innovation.
For Vahdam, it’s not just about tea—it’s about offering sustainable, high-quality products that turn every cup into a special moment. By mixing traditional tea culture with modern values, Vahdam is setting a new bar for premium tea.
1. KobSook: Empowering Artists with Sneakers
KobSook is a direct-to-consumer sneaker brand that’s creating unique shoes designed by differently-abled youth, combining fashion and social impact.
What Makes KobSook Stand Out:
Unique Designs: Their sneakers feature art created by differently-abled individuals, blending digital and hand-painted styles.
Eco-Friendly Materials: They use vegan suede and recyclable canvas, making their shoes sustainable.
Social Impact: KobSook provides creative jobs and skill-building opportunities for differently-abled youth.
KobSook is changing the fashion industry by promoting inclusivity and creativity.
2. SolarSquare Raises $40 Million in Series B Funding
SolarSquare, a Mumbai-based solar solutions company, has raised $40 million in Series B funding, marking one of the largest solar investments in India.
Highlights:
Big Investors: The round was led by Lightspeed, with participation from Lightrock, Elevation Capital, and others.
Growth Plans: The funds will help SolarSquare expand to 50 cities and develop advanced tools for managing solar assets.
Mission: Their goal is to make solar energy easy and affordable in India, offering guaranteed savings for homeowners.
Primark and Argos Dominate UK Brand Recognition
Primark and Argos are leading the UK’s brand awareness survey, each recognized by 94% of respondents.
Key Findings:
Top Performers: Primark and Argos topped the survey, followed by Marks & Spencer and Next at 93%.
Survey Details: The survey had 1,247 participants, aged 18-64.
Global Presence: While both brands are strong, Primark has a bigger international footprint than Argos.
The survey shows how influential these brands are in the UK retail market.
Varun Chopra, Co-founder of The Teaser Company and Homified, shared a post highlighting actionable strategies to maximize your brand's impact during the crucial holiday-to-New-Year transition.
✨ Let’s end 2024 strong and step into 2025 prepared for success! 💪
A) Elevate Pulse Live Series
Meet Madhumitha U. (Founder & COO - The Indus Valley), a brand that’s turned customer trust into its superpower.
Join us for D2C Insider Elevate Pulse Series (Season 1 - Episode 2), where she will reveal strategies to overcome customer skepticism and create meaningful connections in a competitive market.
📍 Live on Zoom
📅 3rd January 2025
🕔 5:00 PM - 6:00 PM
🌟 Don’t miss this opportunity to learn from a true trailblazer! Plus, stay tuned for more expert-led sessions every Friday.
B) D2C Insider Summits
The D2C Insider Summits are making a comeback as India’s largest congregation for D2C pioneers, investors, and facilitators. Immerse yourself in a melting pot of innovation and collaboration across two iconic cities.
📍 Delhi: 21st February
📍 Mumbai: 21st March
⏰ Time: 9 AM - 11 PM
Let’s transform the future of D2C together! 🚀
C) 🌟 Become a D2C Insider Super Angel! 🌟
Gain exclusive access to invest in high-growth D2C companies. Learn what makes D2C Insider Super Angel Fund unique.
Founders looking to raise please apply below:
As D2C brands evolve in 2024, trends like AI, omnichannel retail, and social commerce are changing the game. AI is helping brands create more personalized shopping experiences. At the same time, brands are expanding into both digital and physical spaces.
Social media is becoming a bigger part of the shopping process, and flexible payment options like BNPL are growing in popularity. These trends are shaping how D2C brands connect with customers and grow their businesses.
We’re excited to see how our platform is helping connect the right people.
Whether you’re looking for your next client, manufacturer, supplier, or co-founder, our community is growing every day.
👉 Join us today and become part of India’s largest D2C community.
Don't miss out on future D2C knowledge bombs! 💣
Let’s make 2025 the year of D2C dominance—catch all the updates right here! 🚀✨