65% of D2C Payments Still COD & More 2024 Insights
In our Eighty-second D2C Insider edition, explore how Oziva making waves in India’s health and wellness world, Neha Dhupia’s Brand Raises Funds and more!
Welcome back to another edition of D2C Insider Digest!
This issue is packed with some exciting stories on how D2C brands are shaking things up in 2025. Let’s dive in!
Have you heard of Oziva? They’re making waves in India’s health and wellness world with their simple, plant-based nutrition. Their goal is clear: healthy living that’s easy, affordable, and sustainable for everyone.
Oziva is setting the bar high in India’s wellness industry, blending innovation with sustainability and a deep understanding of what customers need.
1. Neha Dhupia’s Brand Raises Funds
BlackCarrot, a D2C dinnerware brand backed by Neha Dhupia, has raised seed funding to help grow their business.
Investors Onboard: Big names like We Founder Circle and Suraj Nalin are supporting the brand.
Plans Ahead: They’re focusing on expanding via e-commerce and quick-commerce platforms.
Innovative Designs: They’re all about stylish, safe dinnerware.
2. RAS Luxury Skincare Secures $5 Million in Funding
RAS Luxury Skincare, a high-end beauty brand, has raised $5 million in funding from Unilever Ventures and other investors. The funds will be used to expand the brand’s product line and enhance its digital presence.
Funding Details: Secured $5 million from Unilever Ventures and others.
Growth Strategy: Focus on expanding product offerings and digital reach.
Brand Expansion: Aiming to scale luxury skincare products globally.
1. Athletic Brewing’s "Athletic January" Campaign
Athletic Brewing has launched the “Athletic January” campaign to make Dry January more fun. They’re promoting their nonalcoholic beers with a huge media campaign across TV, podcasts, and influencers.
Campaign Focus: Promoting nonalcoholic beer for Dry January.
Wider Reach: Full-funnel marketing with TV, podcasts, and influencer support.
Sampling Efforts: Over 1 million samples will be handed out.
2. DoorDash and Ibotta Partner for Digital Coupons
DoorDash has teamed up with Ibotta to offer digital promotions and coupons to customers, boosting their value proposition.
Partnership Details: Digital coupons from Ibotta.
Customer Engagement: Targeted promotions to drive sales and loyalty.
Expansion: Improving user experience with added savings.
Chirag Taneja, Co-Founder and CEO of GoKwik, shares his take on the rise of Power Shoppers in India for 2024:
2025 will be about diving deeper into these trends. Brands that can tap into these power shoppers' needs will lead the way.
A) Mark Your Calendar: Cohort 3 Demo Day!
Ready to see the future of D2C innovation? Join us for Cohort 3 Demo Day—where groundbreaking ideas take the stage.
When: 22nd February 2025 | Time: 2 PM - 5 PM
Where: Gurgao
Here’s why you should be there:
Hear fresh, bold pitches from top D2C startups.
Get a chance to invest in the next big thing—startups competing for up to INR 1 Crore.
Join an exclusive Q&A with seasoned investors who’ve seen it all.
Oh, and the stakes? The top 3 startups win:
INR 1 Crore in funding.
A growth package worth INR 25 Lakhs.
B) The Secrets to Building a Fashion Empire
Meet Anant Tanted, Founder & CEO of The Indian Garage Co.. He’s revolutionizing India’s fashion scene—and now, he’s sharing how he did it. From killer designs to seamless delivery, learn what it takes to scale a brand that connects with millions.
When: 17th January 2025 | Time: 5:00 PM - 6:00 PM
Where: Live on Zoom
🎥 Part of the D2C Insider Elevate Pulse Series
This is your chance to gain actionable insights straight from an industry leader.
Don’t miss it. We’ll see you there!
C) Fuel Your D2C Dreams with the Super Angels Fund
Forget funding fatigue. The D2C Insider Super Angels Fund is here to help take your D2C business to the next level. We offer mentorship, access to a community of innovators, and a direct path to growth.
For Startups: Ready to scale up? Apply now!
For Investors: Want to back the next big thing in D2C? Join us today.
The D2C meat delivery sector is facing a major funding crisis. Many companies are struggling to stay afloat, with some shutting down after failing to secure the necessary capital.
Big players like Licious are seeing stagnant growth.
Fipola has shut down due to funding challenges.
Despite early success, rising costs and offline expansion are proving tough.
Our platform is connecting the right people—whether you're looking for clients, suppliers, or co-founders, our community is growing every day.
👉 Join us today and be part of India’s largest D2C community.
Don't miss out on future D2C knowledge bombs! 💣
Stay tuned for more D2C insights.
Let’s make 2025 the year of D2C dominance!
